The Jockey Club collaborates with Monterosa to launch the ‘Race On’ app
March 14, 2018
The Jockey Club has launched its new ‘Race On’ app in collaboration with Monterosa to enhance the customer experience.
The Jockey Club’s ‘Race On’ app offers mobile ticketing for general admission and includes a live race card, instant results, competitions to play against fellow racegoers – including a five horse selector to engage people in the sport, maps of facilities and ‘Golden Moments’ that provide prizes including visits to the parade ring to see the horses up close and even presenting trophies on some racedays. It is now freely available to download for Apple and Android devices.
The app has been developed to improve experience for the 348 racedays The Jockey Club stages annually across its 15 racecourse venues nationwide.
Paul Fisher, Chief Executive of Jockey Club Racecourses, said: “So much of what we do is about listening to how we can make a person’s raceday experience even better and we’re constantly innovating to do so.
“I’m very proud The Jockey Club has achieved another first in sport by introducing mobile ticketing through our app, along with its many other launch features, from at-a-glance runners and riders information to competitions to play with your friends or family and against other racegoers.
“And because we’re always in listening mode, the features on the app today are just the start. We are already working with our partners Monterosa on future developments as part of a long-term relationship, so the plan is for Race On to keep getting better.”
Ben Barker, Commercial Director of Monterosa, said: “Monterosa is very proud to be working with The Jockey Club to deliver the Race On app that forms a key part of the vision for digital engagement with racegoers. Focused on enhancing the raceday experience with mobile ticketing, digital race cards, a free play prediction game, the latest racing content and an ambitious, innovative roadmap, Race On will change how The Jockey Club will be able to interact with racegoers.”