Team GB Builds Link With Purplebricks Until 2020
June 19, 2019
The British Olympic Association (BOA) has named real estate agent Purplebricks as Team GB partner until 2020.
Under the deal, Purplebricks will be turning its usual ‘sold’ boards to special ‘gold’ versions, featuring the Team GB logo. These special boards also reflect Purplebricks own ‘gold’ from review site Feefo.
Purplebricks will be mobilising the support of their own team of more than 600 local estate agents in a series of campaigns and initiatives under the banner of ‘TeamPB’.
Tim Ellerton, Commercial Director for the British Olympic Association added: “Just over a year away from Tokyo 2020 we are delighted that Purplebricks has recognised the power of Team GB and Olympic athletes to bring our communities together.
“Their visibility across the streets of the UK gives us a great presence as we build up to the Olympic Games and their innovation and customer focus makes them a perfect partner for Team GB.”
Vic Darvey, Purplebricks’ CEO said: “We are delighted to announce our partnership with Team GB. Purplebricks is a proudly British company and we’re excited about how we can bring support for our heroic athletes to the streets as we build up to Tokyo 2020.
“This sponsorship was a natural next step for our business as, like Team GB, our ‘Team PB’ has the ambition and drive to win. We have hard working, experienced estate agents across the country – and we intend to use that local reach to move every community behind our athletes over the next year.”