Sports Technology Awards Launches

The Sports Technology Awards (STAs) have been launched today, sale which will look at the influences of technology through sport.

A range of categories have been created to reflect the diversity of both sectors, spanning elite sport, leisure, disability, fan engagement, officiating and apps as well as the work done to embrace technology by federations, clubs, rights holders and broadcasters.

The awards will be judged by some of the most influential names in the industry including leading coach Sir Clive Woodward, Team GB and FA sports conditioner Dave Reddin, Olympians Tessa Sanderson and Jamie Baulch, former FIFA referee Graham Poll, Twitter’s Head of Sport Alex Trickett and Wisden Editor Lawrence Booth.

“Anyone involved in sport cannot fail to be aware of the influence and importance that technology now plays,” said Rebecca Hopkins, Director of the STAs.

“Fans, athletes, coaches, match officials, the media, stadia, sponsors – they are all looking for ways to get more out of their involvement in sport and, increasingly, it is technology that is meeting their needs.”

STA Judge, Jamie Baulch, added: “As a former athlete turned sports businessman I have seen the sector from most angles. Indisputably technology is now an omnipresent force in sport and its influence will inevitably continue to grow. I think this is extremely exciting and I cannot wait to see what innovations will be presented to the judges in January.”

Entries will be invited for the following subject categories:

• -Best Technology in a Single Sport
• -Best Technology across Multiple Sports
• -Best Support Technology
• -Best Performance Technology
• -Best Training Technology
• -Best Technology to Promote Participation in Sport
• -Best Use of Technology by a Major Sports Facility
• -Best Technology Provider
• -Best Technological Advance or use of Technology
• -Best Technology Partnership
• -Best Sports App
• -Best Innovation in Sports Technology