Red Bull Racing Extend Casio Sponsorship Deal

February 16, 2011

Defending Formula One world champions Red Bull Racing, have agreed a contract extension with Casio Computer Co., meaning the Japanese company will continue as an official partner in 2011.

Casio are set to use the sponsorship renewal to promote its motor sport-themed Edifice male watch range. In addition to being designated as the official watch of the team, Casio logos will appear on the overalls of world champion Sebastian Vettel and Mark Webber during the season.

Casio will also feature on the nose of the car itself, believed to be a slight change from its 2010 agreement. A small logo was visible when the team launched its RB7 car in Valencia at the start of February.

Red Bull Racing’s team principal, Christian Horner said: “We are delighted to continue the partnership between Red Bull Racing and Casio, and to build an even stronger cooperative relationship than last year. We pursue a high level of technology development, innovative ideas, and speed in everything we do. I’m confident that collaborating with a brand that embodies these concepts will bring benefits to both Casio and the Red Bull Racing team.”