Paris Saint-Germain inks partnership with Credit Financier Invest until 2026
January 29, 2024
Paris Saint-Germain has announced the signing of a partnership until June 2026 with the financial group Credit Financier Invest (CFI), a leader in online trading in North Africa and the Middle East.
With this alliance creatively combining the worlds of finance and football, CFI becomes the Official Online Trading Partner of Paris Saint-Germain, celebrating the values of excellence, performance and innovation.
Paris Saint-Germain and CFI share the commonality of reaching a vast international audience. CFI operates in over 100 countries, offering ultra-competitive trading conditions and cutting-edge platforms through more than twelve regulated entities on five continents. Recent advancements, including the integration of artificial intelligence technology, demonstrate CFI’s commitment to providing traders worldwide with the latest and most advanced tools.
For three seasons, the premier online transaction provider in the North Africa and Middle East region, which also operates globally, will enjoy unique visibility with the support of Paris Saint-Germain. Among the acquired rights, Credit Financier Invest will feature its name on the LED Overlay within the international feed in key territories and will have the opportunity to address directly huge fans of Paris Saint-Germain on social media, one of the largest communities in global sports, to attract new clients through innovative campaigns.
Hisham Mansour, Founder and Managing Director of CFI Financial Group, expressed: “We are incredibly excited to launch our partnership with Paris Saint-Germain, a top football club synonymous with passion and its own unique and prestigious brand identity. This venture represents a harmonious alignment of values, reinforcing our dedication to standing out as MENA’s leading broker, offering unmatched trading services and optimal conditions. We are excited for the journey ahead, aiming to create a lasting legacy through this well-matched partnership with PSG.”
Marc Armstrong, Chief Revenue Officer of Paris Saint-Germain, added: “We are delighted to welcome CFI as one of our exclusive international partners. We share the same ambitions to offer our respective fans and clients increasingly unique and innovative experiences.”