Oral-B to Support Sochi 2014 Olympic Games

The Procter & Gamble Company have announced brand Oral-B, diagnosis Blend-a-Med and Crest will support the Sochi 2014 Olympic Winter Games Organising Committee (SOCOG).

As part of this dedicated partnership, herbal Oral-B, viagra 100mg Blend-a-Med and Crest will support SOCOG by providing staff uniforms, oral care products and educational materials in the dental clinics located in each of the three Olympic Winter Games villages. These facilities will provide dental screenings, routine dental care, emergency care and products for athletes and coaches for the duration of The Winter Olympics.

“This partnership is part of P&G’s commitment to improving lives worldwide. We believe that every day is full of opportunities to open up to the world and that the more confident you are in the health of your mouth, the more confidently you open up to the world around you,” said Dr. Paul Warren, DDS, Director of Global Professional and Scientific Relations, P&G Global Oral Care. “As such, Oral-B, Blend-a-Med and Crest offer a comprehensive line-up of toothpastes, mouthwashes, toothbrushes and flosses and provide consumers with innovative, targeted solutions designed to meet specific oral care needs.”

P&G Oral Care has developed their dental program with the advice of Dr. Tony Clough, who was the lead onsite consultant during the Beijing 2008 Olympic Games and has been a key consultant to P&G Oral Care in all Olympic Games since.

“Maintaining good oral health and hygiene is a critical part of an athlete’s overall health regimen and, in turn, their effectiveness. Surprisingly, however, there are a lot of elite athletes that lack access to care and preventative products,” stated Dr. Clough. “Athletes will be able to set up appointments at one of the Sochi 2014 Dental Clinics, supported by Oral-B, Blend-a-Med and Crest while they are in Sochi and receive treatment to help keep them at the top of their game.”