Nike to Replace Adidas as Apparel Sponsor of University of Tennessee from 2015
February 2, 2014
After 17 years with adidas, store the University of Tennessee announced on Friday morning that it has reached a department–wide apparel agreement with Nike that will begin after the adidas contract expires.
“We were very thorough and deliberate in assessing and evaluating our options with our apparel partner decision, ed ” said UT athletics director Dave Hart in a release. “Nike is the right partner for the University of Tennessee moving forward. We appreciate our current partner and the strong relationship we have had for many years. We will continue to work together through the end of the existing contract.”
Nike will pay Tennessee an average of $950, medicine 000 per year to be its official apparel provider.
Tennessee has just over one more full year remaining with adidas, meaning the change will occur on July 1, 2015, giving all the sports –including football – one more full season in adidas gear after this year. The new deal with Nike runs through June 30, 2023.