NBA Rising Star Anthony Davis Endorses Boost Mobile
January 23, 2013
Boost Mobile, ambulance a leader in the no-contract wireless industry, site is teaming with 2012 NBA #1 Draft pick, New Orleans Hornet power forward Anthony Davis to bring its Android customers free access to NBA Game Time Plus which features all live home and away radio broadcasts, game video, alerts, real-time scores, stats and more this season.
“With NBA Game Time Plus from Boost Mobile, Android customers score a free front-row seat to NBA action throughout the entire season,” said Steve Gaffney, vice president-Corporate Marketing. “To build even more excitement for the app we are teaming with Anthony Davis, a perfect ambassador for the Boost brand. He is young, fun and attacks the court just like Boost Mobile attacks the no-contract wireless competition.”
NBA Game Time Plus is included free with Boost Mobile Android Monthly Unlimited and Android Daily Unlimited plans.
“I am looking forward to the opportunity to work with Boost Mobile to promote the NBA Game Time Plus App,” said Davis. “NBA fans are the best fans and now with the help of Boost Mobile, customers and fans across the country can get all the action with a simple click of the app.”
Boost Mobile’s partnership with Davis in support of the NBA Game Time Plus app tips off early next month with in-store merchandise in Boost Mobile’s exclusive retail stores and select independent wireless dealer locations nationwide promoting the free application. Other elements include radio, social media, digital advertising and local marketing events.