McLaren Racing signs T-Mobile as an official partner
October 16, 2024
McLaren Racing has announced T-Mobile as an Official Partner of the McLaren Formula 1 Team, and as the Exclusive 5G Partner in the United States, from the 2024 United States Grand Prix in Austin this week.
The U.S. focused partnership connects America’s largest and fastest 5G network with the McLaren Formula 1 Team and paves the way for McLaren Racing to leverage T-Mobile’s 5G to enhance race day operations, deliver best in class connectivity for hosted guests, and unlock immersive new fan experiences at U.S. races. This follows T-Mobile’s track record of delivering operational efficiency and connecting critical data for its partners while also creating unique fan experiences.
The McLaren Formula 1 Team will feature T-Mobile branding on multiple touchpoints for the remaining U.S. races of the 2024 season and beyond, including garage headsets and the race cars of McLaren Formula 1 drivers Lando Norris and Oscar Piastri.
Matt Dennington, Co-Chief Commercial Officer, McLaren Racing, said: “We are delighted to welcome T-Mobile to the McLaren Racing family. As our U.S. fan base continues to grow, it is great to be able to work with more partners that will help us increase our presence and ability to activate with our fans in these regions.”