Marketing Manager – Saracens Group
Saracens
We’re looking for an experienced Marketing Manager to join our in-house team and drive the strategy and execution of marketing for the Saracens Group. Saracens Group helps us impact the lives of 100,000 people locally, enriching lives through sport and entertainment, fighting racism and discrimination, powering gender equality, fostering mental well-being and promoting LGBTQ+ inclusion whilst powering some of the best sports teams in the world.
Saracens Groups is dedicated to raising the bar on our fans, customers and partners experience and our marketing team is at the heart of that movement. As Marketing Manager, you will use your experience to develop, influence and create longevity in our relationships with our fans, customers and partners in innovative ways that communicate our values, successes, and product benefits. Through your work, you will also help drive our partners brand strategies to build high trust, meaningful, symbiotic relationships – adding enormous value to the Saracens teams and community as a result.
The role will report directly to the Marketing Director. As part of the interview process, you will be asked to present your marketing strategy for growing ticket sales for our Women’s match VS Harlequins (The Duel) and outline your plans for your first 30 days. In advance, you will also be asked to analyse some data, share your observations, and make recommendations. These tasks will help you understand the requirements of the role and set you up for success when joining our team.
Saracens is an inclusive, people first organisation. A core part of achieving our mission is that our workforce is diverse and reflective of the community that we serve. There will be no discrimination in our recruitment and selection processes, nor when considering pay and benefits. We encourage people from all backgrounds to apply for the position and join us on our mission to enrich lives through sport and entertainment. (You can read more about diversity and inclusion here).
Our mission at Saracens Group is to enrich lives through sport and entertainment. We can only do this through the continued support and loyalty of our fans, customers, and partners. If you are excited by the idea of working with a dynamic marketing team, we’d love to hear from you.
DETAILS
- JOB TITLE: Marketing Manager
- LOCATION: StoneX Stadium, Greenlands Lane, Hendon, London, NW4 1RL
- CONTRACT TYPE: Permanent
- REPORTING TO: Marketing Director & Senior Marketing Manager
- SALARY: Up to £40,000 (subject to experience) per annum
- KEY STAKEHOLDERS: All internal departments, our teams and agencies
WHAT YOU’LL BE DOING
Marketing Delivery
The role focuses on facilitating and implementing creative and strategic marketing briefs across our group brands. Within this, you will be responsible for:
- Clarifying marketing project briefs
- Communicating the features and benefits of our experiences and products through compelling storytelling to drive adoption and engagement
- Campaign Planning, execution, and reporting
- Data Management and manipulation within technology platforms
- Identifying success metrics and measure the results of your strategies and initiatives
The role requires a well-rounded knowledge of the extended marketing mix, working on a diverse range of products and projects in a 360-degree manner. The Marketing Manager will ultimately be accountable for success of marketing campaigns, working across:
- Content Production
- Social Media
- Print Marketing
- PR Campaigns
- CRM Management
- Event Coverage
- Email Marketing
- Branding
- Digital Planning
- Website Management
- SEO, Analytics
YOU SHOULD APPLY IF
Experience
- You have at least 3 years’ experience in the marketing industry is essential. Experience in sports and entertainment marketing is desirable but not essential. Experience with influencer marketing is a bonus.
- You have excellent written, verbal, presentation and communication skills (proficiency in MS Excel is expected).
- You have experience in formulating, managing and delivering against budgets.
- You have experience in dealing with senior stakeholders and the ability to build strong relationships internally and externally with key stakeholders, at all levels.
Personal Characteristics
- A keen interest in rugby and sport as entertainment and a method to enrich people’s lives is essential
- You are comfortable with data, motivated by growth targets and are excited to work at a fast-paced, entrepreneurial, values driven company
- You have a relentless focus on and obsession with delivering exceptional marketing support
- You manage projects, activities, and resources effectively, assuming personal ownership and accountability for results
- You encourage open discussion of different ideas and views; welcome and solicits feedback
- You are happy with a mix of getting your hands dirty and thinking strategically
BENEFITS
Compensation
- Your manager reviews your salary every 24 months as a matter of course. However, proactive pay increases will be implemented to reflect growing responsibilities
Working from home
- We all work from the office on Monday and Thursdays. This keeps team collaboration and engagement high.
- If you are normally office-based, you can still work from home occasionally – as long as you have a good internet connection and a private, quiet space which allows you to do your best work
- There will be some working on match days where required.
Holiday
- 25 days’ holiday a year, plus bank holidays – please use them all!
Health & Wellbeing
- Paid sick leave for both physical & mental health
Sports & Entertainment
- After work events including PT, football and tag rugby
- Ballot tickets for Saracens Home Games
- Ballot tickets for International Rugby Games
- Opportunities for discounted tickets to Saracens games and events for you and your family
Family
- Enhanced paid maternity, paternity, adoption or shared parental leave, if you’ve been with us for at least 26 weeks
- Life assurance with Zurich
Commuting
We’re a member of the cycle-to-work scheme
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