Director, Club Marketing – Major League Baseball
Major League Baseball

About the job

As a Director, Club Marketing you will work with assigned Major League Baseball Club personnel and internal departments within Major League Baseball to implement and optimize the overall performance of MLB Marketing Initiatives at the local level as well as Club initiatives to grow the game of baseball through both digital and non-digital consumer touchpoints.

Job Responsibilities

• Acts as a primary liaison between assigned Clubs, MLB Marketing personnel, and various MLB business stakeholders
• Work day to day with assigned Clubs to build a strong and collaborate relationship that enables the League office to strategize, service and assist the Clubs in their localized Marketing efforts
• Oversee the activation of Club specific Marketing Campaigns tied to driving ticket sales, fan growth and engagement, and brand awareness
• Project manage Club specific initiatives in the digital landscape
• Provide guidance on Club needs and points of view at the league level as it relates to global Marketing Initiatives
• Optimize overall performance of specific Club sites, emails and app as it relates to increasing engagement, audience and revenue generation
• Fulfill other project responsibilities as assigned by Marketing Executives
• Manage a team of 5-10 website content producers
• Provide sound feedback and suggestions for enhancing the user experience for the club.com platform to further MLB and Club Marketing priorities and goals
• Work cross functionality to coordinate, promote and implement league level programs and initiatives with Clubs

Job Requirements And Qualifications

• Bachelor’s Degree
• An individual with ten (10) or more years marketing management experience, working in either sports, media, entertainment or related field is preferred
• Project management and/or client relations experience required
• Understanding of the Interactive Media landscape strongly preferred – e-commerce, marketing, sponsorship, subscription products, social media platforms
• Ability to develop cordial, professional relationships with all level of Club personnel and MLB staff
• Detail-oriented, organized and excellent verbal and written communication skills
• Positive attitude, with the ability to think outside the box in order to achieve goals
• Ability to multitask and work under strict deadlines
• Engaging, enthusiastic communicator who can comfortably receive and deliver feedback
• Ability to inspire and motivate others. Delegates effectively and promotes execution through direct and indirect influencing.
• Familiarity and interest with the game of baseball
• Flexible schedule: available weekends and late nights throughout the year, as needed.

Why MLB?

Major League Baseball (MLB) is the most historic of the major professional sports leagues in the United States and Canada. Employees love working at MLB because of the culture of growth, teamwork, and professionalism. Employees who are most successful at MLB take initiative, know how to identify problems and provide solutions, and always put the Team first. For those ready to step up to the plate and join the Major Leagues, MLB takes the same approach as teams do with their players: empowering our “workforce athletes” to be at their best by engineering experiences that put employees in the best position to succeed. Major League Baseball is looking for candidates who are passionate about growing America’s pastime to best serve its fans for decades to come.

MLB’s vision is to be the global sport of choice for youth to play, fans of all backgrounds to enjoy and a desired destination for employment. With a belief that the journey to growth and greatness is ongoing, MLB gives employees the opportunity to continue learning and honing their skills with programs such as: tuition reimbursement; mentorship programs; lunch and learns; online course subscriptions; paid industry certifications; business resource groups; and more.

MLB provides its employees with exceptional medical, dental, and vision coverage. Premiums are 100% employer covered to help employees focus on being their best!

Major League Baseball is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.

Are you ready to Step Up to the Plate? Apply below!

All in-office and ballpark-based positions are subject to MLB’s mandatory Covid-19 vaccine policy

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