United Name Kohler As Shirt Sleeve Sponsor
July 12, 2018
English Premier League side Manchester United have named Kohler as the club’s first-ever shirt sleeve sponsor in a multi-year deal.
The US lifestyle brand’s logo will feature on the club’s shirt sleeve for both the men’s and women’s teams.
Rivals sides Manchester City, Liverpool, Chelsea, Arsenal and Everton already have sleeve sponsors.
Manchester United’s Group Managing Director, Richard Arnold, said of the partnership: “It is a pleasure to welcome Kohler to the Manchester United family as a principal partner and our first shirt sleeve sponsor for both the men’s and women’s teams. Our shirt is much more than what we wear, it embodies the passion of our fans and their allegiance to the club.”
“Kohler is known around the world not only for its cutting-edge design and luxury products but also a genuine commitment to stewardship and sustainability and is an exciting addition to our family of commercial partners.”
David Kohler, President and CEO of Kohler, added: “Our partnership with Manchester United provides new opportunities to showcase the quality of Kohler products and services with passionate fans of the most far-reaching and revered sports team on the planet. We are excited to help build our global brand among people who align themselves and their lifestyles, with leading-edge innovation and a desire to make the world a better place.”
“An essential component of the relationship is our support of the new professional women’s team, and we look forward to their debut and our ongoing support. Manchester United embodies sustained excellence in everything they do and our shared values are a perfect match as we expand our fast-growing international presence into new regions with purpose and a meaningful presence.”