Manchester United Enter Russian Market with Aeroflot Sponsorship
July 8, 2013
Russian airline, Aeroflot has announced they will be the Official Carrier of Manchester United replacing Turkish Airlines.
This partnership marks the club’s first commercial venture in Russia – an expanding market it is keen to explore further and where it has close to 18 million followers.
As the Official Carrier of Manchester United, Aeroflot will provide the English Premier League champions with strategic advice on travel for the team and club representatives.
Aeroflot has 137 planes and one of the youngest fleets in Europe, with an average age of five to six years and in 2012, the Group provided an outstanding travel experience to its 27.5 million passengers.
Manchester United group managing director, Richard Arnold commented: “Manchester United and Aeroflot share several core values and we are pleased to be welcoming such a high quality company as a sponsor. Like the club, Aeroflot demonstrates team work, quality and a pride in its heritage, whilst still embracing new technologies and innovation.
“Aeroflot is celebrating its 90th birthday this year, but has already impressed us with its youthful energy. We look forward to developing a meaningful partnership with them and reaching our fans in innovative and rewarding ways.”
This confirmed United ending their association with Turkish Airlines who has sponsored the Premier League champions since 2010. Before Turkish Airlines, Air Asia had sponsored United in that category.
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