LaLigaTV And Premier Sports To Showcase ‘Fútbol Fridays’ In The UK
September 7, 2020
Premier Sports and LaLiga have partnered to offer fans free-to-air broadcast windows and expanded access to the premium 24/7 channel LaLigaTV.
Starting this Friday at 6pm BST, Premier Sports’ free-to-air channel FreeSports will debut Fútbol Fridays, a four-hour broadcast window offering fans across the United Kingdom expert insights into the top storylines from the upcoming matchday of LaLiga Santander.
Hosted by Semra Hunter and accompanied by top Spanish-football pundits including Guillem Balagué, Pete Jenson, Albert Ferrer, Graham Hunter and Andrea Orlandi, among others, Fútbol Fridays will broadcast live via simulcast from the LaLigaTV studios starting at 6pm BST with two hours of pre-match coverage, followed by weekly Friday night LaLiga fixtures at 8pm BST, beginning with this week’s Granada CF vs. Athletic Club.
Premier Sports CEO Richard Sweeney said: “We’re thrilled to partner with LaLiga to bring Fútbol Fridays on FreeSports to viewers across the UK. We know there’s a strong appetite for free-to-air football in this country and we’re confident that fans will make Fútbol Fridays a consistent part of their weekend viewing habits.”
Additionally, FreeSports will offer UK viewers an extra dose of Spanish football from this weekend, with the inclusion of Saturday 3pm BST broadcasts for two consecutive weekends: SD Eibar vs. RC Celta (Saturday 12th Sept.) followed by Villarreal CF vs. SD Eibar (Saturday 19th Sept.) From Matchday 3 onward, fans will continue to enjoy LIVE LaLiga Santander football at 3pm BST on Saturdays via LaLigaTV, whilst UK blackout restrictions remain suspended due to the current extraordinary circumstances.
LaLiga president Javier Tebas said: “We look forward to fans in Spain, the UK and elsewhere finally returning to stadiums once it is deemed safe to do so. For now, we are pleased to bring UK viewers the very best of Spanish football via our flagship 24/7 channel, LaLigaTV, and our broadcast partnership with Premier Sports. This includes during the traditional kick-off time of 3pm on Saturdays.”
This expanded access to LaLiga Santander also includes Premier Sports’ special offer, announced recently, allowing Sky customers in the United Kingdom to access LaLigaTV for FREE until October 1st by registering their details at premiersports.com. The offer is valid for new and returning LaLigaTV subscribers, without any need to enter a promo code. Non-Sky subscribers in the UK can enjoy FREE access to LaLigaTV as well, by signing up for the Premier Player service via premierplayer.tv.
Launched in January 2020, LaLigaTV is the UK and Ireland’s only 24/7 linear television channel offering ALL available live matches from a top international football competition. With over 25 hours of live studio programming each week, the channel features expert analysis from renowned Spanish-football pundits, including: Gaizka Mendieta, Gus Poyet, Guillem Balagué, Graham Hunter, Sid Lowe, Terry Gibson, Albert Ferrer, Lauren Bisan-Etame, Andrea Orlandi, Quique de Lucas, Semra Hunter, Simon Hanley, Duncan McMath, Phil Kitromilides, Toni Padilla, and many others.