LaLiga Business School Launches International Programmes
May 13, 2019
As an organisation that grew from 35 to 580 employees in just five years, LaLiga is an example of how investment in education can help sports businesses to expand globally.
To pass on its knowledge to others it has launched the LaLiga Business School project, now active in nine international markets, becoming the first major football league to provide uniquely designed professional sports courses to students around the world.
Working with universities, local federations and clubs, the project brings together expertise from across the business and sporting worlds to share best practices and create an appetite for learning. As well as classes within Spain, the programme has agreed new partnerships with educational and sporting institutions to bring courses to nine countries across the Americas and Africa.
For José Moya, Director of LaLiga Business School, these agreements are key to securing football’s long-term future. “We want to help professionalise the sports industry at all levels by capturing and developing the talent of today and tomorrow’s professionals,” he explained. “The more qualified people we have working in the industry, the better equipped football will be for growth.”
To learn more about this ground-breaking initiative, click here to read the story in Global Fútbol.