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iSportConnect Sports Tech Partnership Index powered by SportsTech Match – June 2024

July 3, 2024

Who’s hot in sports tech? Who is doing deals? Who is creating new, innovative partnerships? That’s what the Index attempts to dig into on a monthly basis. Whether established players or the up-and-coming stars, we go a little deeper for you…

For the month of June, SportsTech Match recorded 50 new or renewed deals and partnerships featuring tech companies in sport. Companies in the Commercial sector registered the most deals (20), with leading betting, integrity, and sports data operators as well as ticketing operators leading the charge.

IC360, the integrity and compliance operator, posted five new or renewed deals / partnerships in June while Genius Sports recorded three, with the majority of these collaborations coming out of the Americas.

18 of our 50 partnership and deal announcements last month fell within the Fans & Digital Media category with fan engagement platform Fanbase leading the way. AI automated video highlights company Magnifi, a consistent performer on our index, was the only other in this category to announce more than one new deal or partnership.

The number one spot in this month’s index was retained by Fanbase, as they continue to sign new clubs in the UK at the non premium end of the market. The majority of deals they reported in June were with lower league football clubs.

Kitman Labs (sports science and performance intelligence) was the only company in the Athletes & Performance category to make multiple deal or partnership announcements in June and SportsEngine, known for their sport management solutions was the only business in the Management & Operations category to post more than one announcement (both of their deals incorporating a video streaming component).

Want to get access to the full and ‘near-live’ Tech Feed that drives the index?

The data powering the SportsTech Partnership Index derives from SportsTech Match’s automated, daily Tech Feed. It’s the first and only feed dedicated to sports tech partnerships from around the world designed to help tech companies and rights owners stay on top of the deals and partnerships being struck across the ecosystem. 

Contact info@sportstechmatch if you would like to get early access to the feed and, for tech companies, to make sure that your announcements are being included in our monthly Index. 

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