Formula E names CBMM Niobium as title sponsor of Punta and Rome races
February 7, 2018
Formula E has today announced that CBMM Niobium has acquired the naming rights to the organisation’s races in Punta del Este and Rome.
Sponsoring Formula E will provide opportunities for CBMM Niobium to work with leading developers from the electric vehicle industry and help promote the contribution which Niobium Materials Technology is making to the creation of a more sustainable world.
Alejandro Agag, Founder & CEO of Formula E, said: “The importance of implementing technologies such as Niobium is crucial to the continual development in the automotive sector and the push for electrification, especially as the demand for producing battery and electric motor components accelerates further.
“Therefore, we’re pleased to again welcome CBMM and help expand the awareness of Niobium technologies to the world through its involvement in the ABB FIA Formula E Championship.”
Eduardo Ribeiro, CEO of CBMM Niobium, added: “We’re delighted to extend our partnership with Formula E. The championship has been a successful platform for CBMM to improve awareness of Niobium technology and enable knowledge sharing about new applications to address complex challenges.
“Being title sponsor is an exciting opportunity for us to show the huge variety of Niobium Materials Technologies and we look forward to communicating our plans for the Punta del Este and Rome E-Prix.”