FIBA Team Up With Ticketing Service TicketSocket For Five Years
March 10, 2020
FIBA and TicketSocket, a ticketing service operating worldwide, have entered into an agreement to provide state of the art ticketing solutions for FIBA events around the globe.
As part of this five-year partnership, TicketSocket will build a fully customized white label ticketing solution that will be made available to Local Organizing Committees of FIBA events, which in time may be offered to FIBA’s member federations as well.
TicketSocket is leading the way in empowering brands and sports event rights holders and organizers to secure control over a strategic area of their business. TicketSocket’s white label ticketing and registration solution allows organizations to own their branding, have full control over revenue and ticketing fees, increase overall sales with the right social marketing tools, and, most importantly, own their own customer data. TicketSocket is among the few companies who can provide truly international coverage and is trusted by some of the largest event organizations.
The partnership will allow participating Local Organizing Committees and National Federations to maximize the revenue generated from ticket sales of FIBA events and also allow FIBA to build a global database of basketball fans. With this partnership, TicketSocket becomes the Official Global Ticketing Provider of FIBA and Preferred Ticketing Provider of FIBA which gives access to association and IP rights as well as sponsorship exclusivity in the ticketing category.
FIBA Secretary General, Andreas Zagklis said: “We are very happy to welcome TicketSocket on board as FIBA’s Preferred Global Ticketing Partner. This partnership will not only be a great benefit to our Local Organizing Committees and National Federations by providing them with a resource to help maximize their ticket sales and revenue, but it will also help us in our strategic objective of enlarging the FIBA family. We are confident this partnership will be successful for both organizations and we look forward to a successful collaboration.”
Mark Miller, CEO and Co-Founder of TicketSocket said: “We are all thrilled to be joining the FIBA family today. The TicketSocket solution will enable FIBA’s National Federation members and Local Organizing Committees to have more control and more choice over their ticketing needs at events. This partnership provides them with a turnkey solution that will greatly benefit the basketball community worldwide.”
This agreement was brokered by FIBA Marketing, the strategic partnership between FIBA and Infront.