FIBA launches Basketball World Cup app as Road to China 2019 tips off
November 21, 2017
With the FIBA Basketball World Cup 2019 Qualifiers tipping off this week, the free FIBA Basketball World Cup 2019 app – presented by Global FIBA Partner Tissot – has been launched.
The app is the most versatile platform to follow all of the action worldwide on the Road to China 2019 – complementing all of FIBA’s digital properties – by providing a unique personalisation experience for every fan.
During both the Qualifiers and World Cup, users can select and follow up to three favourite teams and 10 favourite players. In doing so, their experience is fully customised and gives them complete control of what they want to access instantly.
Patrick Baumann, FIBA Secretary General and International Olympic Committee (IOC) Member, said: “We are excited to launch the FIBA Basketball World Cup 2019 app to offer the most complete experience of the Road to China 2019.
“We know how important national team pride is to fans all around the world and are convinced that millions of them will follow their respective country as they look to qualify for our sport’s biggest competition.
“This state-of-the-art digital tool is the perfect platform for them to experience the World Cup, from the opening Qualifier on November 23 and all the way to the Final on September 15, 2019.”
