Case Studies

iSportconnect adds TAG Heuer, Kodak and 12BET to Brand Marketing Masterclass line up

iSportconnect is delighted to confirm three additional guest speakers for our Brand Marketing Masterclass on September…

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Case Studies

International combat sports brands hope to conquer China – but fighters may have the final…

In the next four months until the end of this year, boxing will make a…

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Case Studies

iSportconnect adds Etienne Thobois, Balázs Fürjes and Marisol Casado to Lausanne Summit lineup

iSportconnect is delighted to confirm that three additional guest speakers have been added to the…

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Case Studies

A customer-led approach to selling sponsorship

Do you have a product-led or customer-led approach to selling sponsorship? Sophie Morris looks at…

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Case Studies

Will the Gao family’s purchase of Southampton be the final move from Chinese investors in…

The Gao family — father Jisheng and daughter Nelly — are now the majority owners…

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Case Studies

ITTF reaches 2 million social media fans milestone

The International Table Tennis Federation (ITTF) has reached 2 million followers across its Chinese &…

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Case Studies

iSportconnect adds Santander and Standard Life Aberdeen to Brand Marketing Masterclass line up

iSportconnect is delighted to confirm two additional guest speakers for our Brand Marketing Masterclass on…

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Case Studies

Voltarol to sponsor Eurosport’s coverage of the US Open

Eurosport, the only place to watch all four tennis Grand Slams, has signed Voltarol as…

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Case Studies

German handball Bundesliga partners with Sportradar to deliver new mobile app

In a deal that ensures fans of German handball get the most engaging content straight…

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Case Studies

Danske Spil’s Jens Nielsen heads the sportsbook session at Betting on Sports 2017

The Head of Sportsbook session featuring Danske Spil’s Jens Nielsen, Mr Green’s Enda Gaffney and…

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Exhibition booths snapped up for Sport Accord 2018

Just over six weeks after registration opened for the SportAccord Convention set to take place…

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Case Studies

Why Adidas has shown no signs of slowing down on growth track

Adidas has shown no signs of slowing down on its growth track. According to the…

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