Case Studies

David Shoemaker discusses how he built the popularity of the NBA in China

On December 5th there were 11 games going on, but none of them would receive…

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Case Studies

iSportconnect signs off on 2017 in style at London Directors’ Club

iSportconnect, the largest global private network of sport business executives, signed off on 2017 in…

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Case Studies

The Jockey Club extends sport’s first ever mini-bond after five years, retaining 96% of original…

Investors in The Jockey Club's highly popular Racecourse Bond – which was the first 'mini…

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Media partners confirmed for Bangkok SportAccord Convention 2018

SportAccord Convention today confirmed six Media Partners as part of its tiered media partnership programme…

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Brand Jordan’s new growth path beyond basketball: young consumers and esports

In early November, a 'sports idol' appeared on the official weibo of the Jordan Brand.…

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Affiliate Insider to boost growth and development in the affiliate sector

SBC Global and Best Odds Marketing have joined forces to launch Affiliate Insider, a joint…

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iSportconnect brings sports industry together at Dubai Summit

iSportconnect, the largest global private network of sport business executives, brought the sports industry together…

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Four finalists named for next two MLS expansion teams

Major League Soccer announced today that Cincinnati, Detroit, Nashville and Sacramento have been named finalists…

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New conference programme ‘HealthAccord’ revealed for SportAccord Convention 2018

SportAccord Convention is delighted to reveal details for the inaugural conference programme: HealthAccord: The Power…

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Sheikh Nahyan and Princess Rima win the top honours at ninth edition MBR Creative Sports…

His Excellency Sheikh Nahyan bin Mubarak Al Nahyan has been named the UAE Sports Personality…

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Engage Sports Media rebrands: The new age content company is now ‘Engage Digital Partners’

Engage Sports Media have redefined their identity and will now be called Engage Digital Partners.…

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2018 Sports Technology Awards judging panel revealed

The 2018 Sports Technology Awards, the internationally recognised mark of excellence for tech-led innovation in…

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