Capital One announce new arena naming rights partnership in washington
August 10, 2017
Monumental Sports and Entertainment (MSE) and Capital One have announced that Capital One will become the new naming rights partner for the arena in downtown Washington.
The arena will be called Capital One Arena beginning immediately, with the full signage and branding shift to occur in Autumn 2017.
The arena hosts over 220 concerts, shows and events a year, including the Washington Capitals, Washington Mystics, Washington Valor, Washington Wizards and Georgetown men’s basketball matches.
“Capital One is one of the most influential local businesses in our region over the last two decades, so we couldn’t be more pleased to partner with another homegrown company to create more incredible memories for sports fans, music fans, families and friends all across our region,” said Ted Leonsis, Founder, Majority Owner and CEO of MSE.
“Capital One shares our deep commitment to both economic and philanthropic investment in the larger Washington, D.C. community and we look forward to working closely with them. We are also proud today to be announcing a significant investment by MSE to continue improving the arena experience for every fan who comes through our doors. We want every fan’s experience at Capital One Arena to be monumental.”
MSE announced a separate £30.8 ($40 million) investment in Capital One Arena. Capital One Arena is one of the few privately-owned arenas in the country, and throughout its ownership, MSE has made over £77 ($100) million in investments to ensure it remains a best-in-class facility.
In 2016, Billboard Magazine ranked the arena 8th in the USA and 13th worldwide among top-grossing venues with a capacity of over 15,000.
In the coming months, Capital One Arena will host some of the biggest tours in the world including Bruno Mars, Ed Sheeran, Guns n’ Roses, Andrea Boccelli, Jay-Z and more.
It will also host the A-10 men’s basketball tournament in March of 2018 and the East regionals of the 2019 NCAA men’s basketball tournament.
“As a top local employer and major consumer brand, Capital One has deep roots in Washington, D.C. and we are excited to strengthen our contributions to the sports and entertainment landscape in our own backyard,” said Kleber Santos, President, Retail and Direct Banking, Capital One.
“Monumental Sports and Entertainment shares our commitment to strengthening the economic and social well-being of the local community, and we are thrilled to partner with them on Capital One Arena.
“Our collaboration will be great for the D.C. community, the fans who come to support their teams, the talent and events at the arena, and exceptional for our customers who will benefit from our ability to offer access to unique opportunities and experiences at the arena that money can’t buy.”
Welcome to Capital One Arena, @Capitals fans. https://t.co/Stz8mwh1k1
— NHL (@NHL) August 9, 2017