Binance Sign Five-Year Deal With Argentine Football Association
January 25, 2022
Cryptocurrency platform Binance has unveiled a new deal with the Argentine Football Association that will see them become a five-year sponsor of the national teams.
“Soccer and cryptocurrencies are life in Argentina, so it makes sense for Binance to partner with the Argentine Football Association,” said He Yi, Co-Founder and CMO of Binance.
“Through this agreement, we hope to support Argentine soccer at all levels and introduce Binance, the crypto world and the blockchain to soccer fans across the country and the world.”
Claudio Tapia, AFA President, stated: “Binance meets all the conditions we are looking for. A leading global brand in its field, innovative and with a vision of creating new digital assets,”
“We are very happy to incorporate Binance as a commercial partner of the AFA. An alliance that, without a doubt, will generate excellent results for both parties.”
However, there is some controversy around the deal, as Socios.com claim that via their Chiliz cryptocurrency, which last year signed a deal with Argentine football’s top division and has stated it will be contesting the deal as it is in breach of their deal.