Atlético Madrid renames stadium as part of Riyadh Air partnership
October 10, 2024
Atletico Madrid has signed a nine-year agreement with Riyadh Air for the naming of the stadium. The first match with this new name will be the game against Leganés on October 20.
Riyadh Air Metropolitano – this is how Atletico Madrid’s stadium will be known as a result of the nine-year agreement reached with our main sponsor for the naming of Atlético’s home. Saudi Arabia’s premium digital native airline became the club’s main sponsor on August 10, 2023 and will now serve as the naming of the stadium. During the first year of sponsorship, the Riyadh Air logo has featured on the front of the men’s first team kits in all domestic and international matches.
The relationship between the two entities is further strengthened by this new strategic agreement until 2033, which makes the Saudi Arabian company the most important sponsor in the club’s history.
Riyadh Air, whose commercial operations will begin in summer 2025, and Atlético de Madrid share a passion for excellence, sustainability and a clear commitment to technological innovation with the firm objective of improving the experience of our fans and all the visitors who come to our stadium every year to enjoy the top-level events that take place here.
Tony Douglas, CEO of Riyadh Air said: “It’s an honor to become the naming partner for the Riyadh Air Metropolitano and extend our partnership with Atlético de Madrid until 2033. Both organizations are driven to succeed at the highest level and having our name on such an iconic stadium will elevate the awareness of Riyadh Air across the sporting world and beyond.”
Atlético de Madrid CEO Miguel Ángel Gil said: “Just over a year after signing the sponsorship agreement with Riyadh Air, we are all proud and very happy to announce the extension of the partnership signed then with the agreement whereby our stadium will be named Riyadh Air Metropolitano. Thanks to Tony Douglas and his team for trusting Atlético de Madrid as a strategic partner for the launch and development of their ambitious global project.”
The thousands of fans who attend the next home match on October 20 against Leganés will do so under the new name of Riyadh Air Metropolitano. The final installation of the new name of the stadium on the main, northeast and southeast facades will take place in the next few weeks.