Sponsorship
Successfully Activating Sporting Sponsorships - Nicholas Reynolds, Populous PDF Print E-mail
Sponsorship

Populous_EmiratesView

The Telegraph Business of Sport conference saw some of the biggest brands in the UK come together to discuss the future of business in sport. Here, Nicholas Reynolds, Populous Director and Founder of their in-house brand activation agency Activate, reflects on a panel exploring the activation of sporting partnerships.

It isn’t often that...

 
Car Industry Sponsorship - Simon Rines PDF Print E-mail
Sponsorship

SimonRines1The car industry is one of the traditional main players in sponsorship having invested in sport heavily from the 1960s onwards. To a large extent, the industry’s sponsorship expertise was gained through its partnerships in motorsports, where car manufacturers have been important suppliers.

Indeed the industry is virtually embedded in a...

 
When Sponsors Go Native - Steven Falk PDF Print E-mail
Sponsorship

StevenFalkCroppedThe commercial value of brand association through sponsorship is undoubted.

In an era where broadcast media rights are sold collectively and ticket sales can be increased only by adding premium hospitality services, sponsorship is often the only strand of commercial revenue that sports clubs can grow solely through their own...

 
Why Sponsors of Small Teams Have to Become Active Themselves - Sonja Kreye PDF Print E-mail
Sponsorship

Sonja_KreyeUnlike big sports clubs, small regional teams usually have no direct contact person for sponsoring partners.

If you as a sponsor have any special requests, they might remain ignored or are moved due to lack of time.

Therefore you should become active yourself. Get in contact with your partner, instead of waiting until someone from the...

 
Do Good and Talk About it: How to Show Your Regional Commitment by Sponsorship - Sonja Kreye PDF Print E-mail
Sponsorship

Sonja_KreyeAs an entrepreneur you go your own way and you offer product and service solutions for your customers’ problems.

But with your company location you also have numerous obligations.

As an entrepreneur, you are of course known in the region.

You take responsibility for numerous families and should therefore show and use your ties...

 
  • «
  •  Start 
  •  Prev 
  •  1 
  •  2 
  •  3 
  •  4 
  •  5 
  •  6 
  •  7 
  •  8 
  •  9 
  •  10 
  •  Next 
  •  End 
  • »


Page 1 of 14
superload.me filesmonster