|Delancey Secure Principle Sponsorship of British Alpine Ski Team|
Friday, 08 February 2013 12:04
British Ski and Snowboard have announced that specialist property advisor Delancey have signed up as the principal sponsor of the British Alpine Ski team.
The deal is aimed at setting a new standard for the sport, after suffering critical funding shortage due to a lack of headline sponsors.
David Edwards, Chief Executive of British Ski and Snowboard commented: “We are delighted that Delancey has committed to provide vital funding to help our Alpine athletes develop and compete on a world stage in 2014 – particularly as this provides the opportunity to follow the phenomenal success of those athletes’ who participated in the 2012 London Olympic Games.
“Delancey’s support for British Snowsports will provide some of our athletes with vital training and facilities, taking us one step closer to achieving our dream of our first ever Olympic Snowsport medal in Sochi in just twelve months’ time.”
Jamie Ritblat, Chairman and CEO of Delancey commented: “Our elite British Alpine skiers have great potential on the international stage if we, as a nation, step up and put the correct support in place for them. As with all sporting disciplines, a solid financial platform is the only way to ensure Britain maintains its world-class reputation, and I am proud that Delancey is able to play its own small part in ensuring this continues to happen.”
Delancey also support and fund the annual British National Alpine Ski Championships in the French Alps, which gives young British skiers the chance to use FIS standard pistes.
One athlete who hopes to experience the benefit of the new deal is Dave Ryding, who currently sits second in the Europa Cup overall Slalom Standings.
Ryding commented: “Without Delancey’s support for my programme it would be virtually impossible for me to pursue my World Cup and Olympic goals. I have not yet made a sustained attack on World Cup podiums and therefore not convinced UK Sport to provide me with lottery funding.
“The backing from Delancey will help me get over that hurdle and give me the opportunity to challenge the world’s best.”